Wednesday 12 December 2018

Best Ideas to Promote an Event

Blogging at event websites:-
there are lots of event news and event marketing websites in India good traffic even as they promote events to the right audience. You can share videos, creative’s, offers, news, strategies etc. Daily blogging is best to promote an event and spread the right conversation.
2. Free Goodies distribution:-
Free foodies and gadgets distribution at right audience place is also a better idea to promote any event. You can create a hike in a market while distributing free gadgets like wristbands, T-Shirts, Caps, Creative posters, key chains, and free gifts to commercial places.
3. Videos and Creative’s:-
Videos and creative marketing is a full proof idea to promote events. Post daily videos and photo with right information like ticket selling location and links.
4. Create a newsletter:-
Send mailers and bulk SMS to best ticket buyers on regular basis. Audience totally depends upon the type of event and artist. You have to target the right age group according to the artist.
5. Regular YouTube videos:-
85% web traffic comes from videos and YouTube is the best place for videos. You can post regular videos on YouTube with the right keywords and tags.
6. FM Radio marketing:-
FM Radio advertisement is a good idea to advertise your shoes and exhibition. you can distribute free passes to people while playing the quiz and offers like buy one get one ticket free. Can create a rumor in the audience.
7. Bulk emails:-
Bulk emails to data of age group and fans of the artist. Even you can target companies and institution database.
8. Paid advertisements and content marketing:-
Newspaper and paid Facebook, Instagram, LinkedIn is the cheapest way for paid promotion best part is you can select right audience interface.
9. Invest in professional photography:-
while creating a series of event you must have to be serious on photography and videography that will give right information while posting anywhere. Photos and video are the most realistic things to show you the audience for future marketing and advertisements.
10. Ground marketing:-
Posters and hoardings are the very good option to advertise about any event but the selection of aria and timing must be right.
11. Involving corporate houses:-
Offers can be created as a corporate booking or can create an offer for any big corporate house to create hike and rumor to grab audience which will give you mouth marketing throughout the audience
12. Celebrity endorsement:-
Endorse a celebrity according to fan following even invite any celebrity in the event and spread a message that lucky audience will get a chance to meet that celebrity.
13. Data Collection and conversation with right people:-
Collect the database of RWA, companies employees, Adventure lovers, Travelers, students, etc to connect them through bulk emails and SMS.
14. Post stories on social media:-
Post daily stories of events like about you artist, Acts, Facilities, inside Events, about foods, Accommodation, transports, drinks, adventure activities etc.
15. Daily updates:-
Daily progress and news must be updated on daily basis over social media and blogging sites.
16. Market research and strategies:-
Do market research and make strategies according to audience overlap. Try to deliver what people will love to do like bungee jumping, shooting, selfie, free drinks, VIP exposure etc.
17. Offer on ticket sales:-
Create offers on early bird ticket sales to grab the initial audience.
18. Visit similar events
the organizer must have to visit similar events and can learn a lot of things to do.
19. Invitation to social activists:-
Invite people who are famous in the same age group as the sports person, singers, local celebrities etc.
20. Selection of right ticketing agency:-
There are some good ticketing agencies in India like Bookmyshow, Paytm, events now, Insider. in, Kyazoonga, etc. Even you can select multiple event ticketing agencies also. you can get the right database from them also.
21.Digital and social media marketing:-
Digital marketing is the best way to promote any event so you must have to invest in that with the team of experienced digital marketing agencies,
22.BTL and ATL:-
Bellow, the line, and newspaper and TV advertisement are good for large-scale events.
23. Media sponsorship:-
Associate different media houses can sponsor your event on batter system. Utilize their advertisement plan to promote any event.

Sunday 25 November 2018

Hacks to find the Best Artist for your Dream Event


An artist paints the world with his craftsmanship and shows the world a new realm of beauty, intricacy, and emotions. Even a boring and mundane event gets converted into a rocking affair when you’ve talented artists by your side. What an artist can do for an event personifies the uniqueness of it. Artists lay the foundation of our visual appeal and the success of an event is majorly dependent on his craftsmanship. Even the word itself says being an artist means adding the twist to the art and making it impeccable. So whether you’re hosting a grand event and need musicians for your concert or wedding planners or choreographers we’re sharing the most valuable tips to select the bunch of artists that can add stars to even your low profile event.

Any event that you organize is your dream being converted into reality. So would you hire an artist without knowing about his capabilities and previous work experiences? You don’t want to ruin your event? Right! So try searching for the artists having the best profiles according to the requirement of your event. You can find out about them online or you can even take a suggestion from somebody else who has organized a similar event. After all, you only want the best talent because your event is not just about gossips and wines but a memory that will remain as the most important chapter in your life.
Your bank balance counts-
A good artist will eventually charge more bucks for performing or organizing your event. If you wish to call Shahrukh Khan to perform at your event you need to be a millionaire. But don’t lose your heart. There are many amazing artists who can add magic to your event through their extraordinary skill at normal rates. Be it a Sufi singer for your reception, a painter for your exhibition or a local dancer for your cultural meeting you can hire them for your event without breaking your bank. You also need to have an idea beforehand whether the artist you’ve finalized will bring his own equipment or not. Because if anyway you remain in a bubble of yes then his no can ruin your entire event. So instead of plunging between yes and no get a stamp of confirmation from his side. You can also check the personal requirement of the artist in the artist rider formed that is signed during the contract.
Scroll through the list of many and select one-
Your event is a lifetime memory for you so you don't like to leave any stone unturned to find the best fit for it. From wedding decorators to singers and from event planners to entertainers you need to chalk out any talent that is not up to the list of your expectation and to do this you’ll have to scroll out through the various talent lists and select the best one according to your event, budget and your own requirements.
Stay up for negotiation-
If you really want to invest less and finalize the best talent for your event then you need to up your skill of negotiation. Whatever quote the artist makes don’t just agree on to that. Instead, find the wiggle room and negotiate for an affordable price. You can use your negotiation hacks by saying” We have multiple projects in line and you’ll be our star performer or many other clients are looking for talents like you and we’ll help you grab high profile projects”. Once you think that he’s ready to get immersed in your sugary talks you can seal the deal there itself. Also, make sure to get everything in writing once you reach an agreement. Every event requires a polished artist but few of the events are really blessed to have them.
There are too many budding talents raising the popularity of events these days. Don’t miss them out. Sometimes you can even get the star headed talent in raw artists. Keep your eyes open, be ready to explore and seal the deal with the best artist for your event.

Tuesday 16 October 2018

What is the work of Best Event Planning Company?

Are you planning a major event? If so, you understand how important it is to make a positive image for the business – and to make. You’d like also, and to feel at ease and during the function yourself to know that you will unfold. If you’re arranging a role, a networking event, or an employee appreciation dinner, while freeing you from the information, it is essential for the event to present an image. Have you considered hiring an event planner to aid with your event? There are many in your region while hiring caterers is a wise idea.
  • With numerous planners available for your choice, how are you supposed to ascertain that is the best for your event and your organization? There are when sorting through the corporate caterers in your region for. Deciding on a company five years, with a chef that has experience in the company, which ensures the chef’s experience preparing and planning menus for events. Selecting a caterer that is knowledgeable about the region, its venues, and sellers. Picking a catering organization with a chef which has been trained at a reliable culinary institution. Offering fully customizable menus so that you can choose the precise foods you would like to serve at your event.
  • Making you feel comfortable in the planning process, as you should never feel pressured by your event planner – your planner should make you feel as if he is truly interested in meeting your unique needs. The success of your occasion and the image it event planner may have a major effect on how others view your business. Regardless if you’re attempting to make an image of professionalism and high anticipation for employees – or you’re attempting to win over new customers – in Delhi NCR, Noida and Gurgaon, corporate restaurateurs are essential to your event’s success.
  • Always ensure you cautiously explore all of your options when choosing a catering company. Find one with a strong reputation and a history of providing customers with best-in-class service. You can rest easy in knowing that the occasion is in good hands, preventing you from spending precious time networking with your guests. Probably the most extremely regarded Catering Company’s in Hire4event Company today; for additional info on Hire4event Company visit.

Wednesday 10 October 2018

Future of Event Management in India

Event management is a dynamic realm fusing conventional project management concepts with technological innovation. It requires constant up-gradation and originality to organize successful events. India is fast growing with new industries coming up. Industries and brands conduct events for interactive experiences and gaining popularity. Large-scale events build an image and reputation. This raises the demand for finer event managers to cater to the needs of the companies.
The event management sector in India is considered as a sunrise industry. The concept of ‘event management’ has multiplied vastly and in depth. From private activities to public events, everything needs management. The past years have seen a drastic re-defining of the aspects of an event. The advent of social media has also contributed majorly towards this sector. Each and every large-scale event gets highlighted not only in newspaper or T.V but also on multi-dimensional social media platforms.


Events in India are broadly classified into:-
•    Entertainment events, for example, music or video releases, promotions, star nights, award ceremonies, etc.
•    Exhibitions of art, paintings, textile, etc.
•    Corporate events like conferences, training programs, award functions, award functions, seminars, etc.
•    Social events like get together, anniversaries, weddings, birthday parties, fundraising, etc.
•    Educational events including college industrial tours, picnics, adventure sports, college fests, etc.
According to a survey, event management industry in India has grown approximately 25% in the last year. This indicates the immense scope of this industry in near future. Many event management profiles are yet to be discovered in the Indian market. Rising demand for proficient event managers needs to be met in a better way. Umpteen capital increases the need of experts in handling minutest of details without much interference.
Wedding Planning:-
According to recent trends, the top-most branch of event management in India is wedding planning. We are a country of vast and variable customs and traditions. A wedding is referred to as a lifetime affair. After education, parents spend most of their investments on their child’s marriage. A decade ago, wedding functions were limited to a one-day event with close relatives as invites. Gone are those days. Weddings are social announcements with a cluster of decked-up events. People are ready to splurge and invest crazily. To add uniqueness and grandeur to weddings, hiring a wedding planner filters out as the best option.
A single wedding requires dedicated time and effort towards planning and implementation. Restriction on time in this busy world gave rise to the need for a wedding planner. As per predictions, the industry of weddings will reach new peaks in the future. If you are an expert in managing wedding events, you are sure to be welcomed and loaded with revenue.
Other events:-
There is a similar scenario in the case of birthday parties, business meeting and corporate events. Ravishing venues topped with savoring delicacies are chosen for such events. It is reported that organizations spend around 20% of their revenues on meetings, seminars, and other events. It does the job of reputation- building in the market full of competitors. Birthday parties are no longer conventional. People believe in grand surprise parties with celebrity guests to celebrate the occasion of a birthday.
The Aim of Marketing:-
Any marketing strategy encompasses the necessity of event management. Events can either incorporate direct marketing or indirect marketing. A large-scale event is organized to launch a product, advertise the brand or simply to celebrate its success. Events also indirectly behave as a bridge to obviate the communication gap. It is an interactive experience among employees in different industries and increases contact base. This realization is fast increasing and is sure to burden the event management industry in the future.
Conclusion:-
From the above analysis, event management industry portrays a rosy image of the future. It has already evolved in a lot of ways in India. Highly experienced and professionalized event managers inculcate a pro-active approach. It generates a satisfactory sense of self-participation and experimentation. They stress the magic of guest involvement. Feedback go a long way in this sector. The client’s contentment lies in the reputation among guests. Every event, in addition, should deliver high standards of personalization. The uniqueness of an event lies in the concept of personalized elements. Event management is one such industry that demands the engagement of all five senses. An event has undoubtedly become a multi-sensory involvement.



Wednesday 19 September 2018

Things to Take Care of While Planning Alumni Meets

How does it feel when you look at your old class photographs? You feel nostalgic, don’t you? It is like taking a walk down the memory lane and reminiscing all the good times that you have had in your school or college days. It is friends with whom every problem became a little less worrisome, and it is the teachers because of whom we learned so many lessons. It is always great to meet or be in touch with those people with whom you used to have some of the best days of your life.
This year’s academic year is coming to an end, and it is time for a super joyous alumni reunion! Some people love coming back to the campus, and cherish all the moments, at the very moment! It is a great way of reuniting with friends and teachers. However, an alumni reunion would not interest some people. However, it is great to have every person on the board, is it not? So to have everyone on board, here are some things that should be taken care of, while planning alumni meets.
  1. Set up a goal and create a theme:
The primary thing to do is, to set up a clear goal in mind. That also means, in denoting your key purpose of organizing this event. When we set up a goal for any event, the purpose becomes clearer, and it becomes easy to organize everything from AZ, and manage it all accordingly. It helps you, and tells you in which direction you are moving to, and helps you to keep on planning, and focusing on the program. Once your goal is clear, create a theme for the event. When you create a theme for the event, your goal and purpose become clearer to those as well, who are supposed to attend the alumni reunion. For example, you could keep the theme called ‘memories.’ Based on the theme, you could also keep a dress code, and tell others to carry some token of memory with them. If you have some photographs from the old gold days, then you can use them as well, to decorate the surroundings. This becomes appealing to everyone and makes people want to come and attend the reunion.
  1. The event’s focus should be on the alumni:
After school or college, everyone moves on with his or her life, in different directions. Some do some courses, some pursue further education, or some can even be married. Therefore, everyone takes time out of his or her busy schedule and travel all the way to attend this alumni meet. They deserve some special time, and take the effort of traveling, and adhering to the theme. Therefore, the focus should be on the alumni itself, and also on how the event can be made a grand success for them. You could invite some motivational and influential speakers. Alternatively, you could organize some games that would require the involvement of every alumnus. An entertainment function can also be organized for them; just like ones some of us saw had during the school farewell.
  1. Design your event for higher attendance:
When you plan this alumni reunion, many people will not come; it could result in low attendance. Moreover, there could be some very common reasons for not attending the event. This could be the reasons like ‘no convenient timing,’ ‘no one to take care of children,’ ‘traveling inconvenience,’ and ‘fearing a social situation/ being nervous to meet everyone after a long time.’ Jot these and many other similar reasons down, and find a way to make it difficult for the alumni to refuse the invitation. Design the event in such a way, that it would overcome all the excuses. For example, for the timing inconvenience, give an invitation to every alumnus, way ahead of time. This gives them plenty of time, to schedule the event accordingly. Give the location of the event, give vehicle parking options, and decide a location, that which would be easier for everyone to come and attend. Keep the timings as such, that the alumni can come when someone can take care of his or her children, for example during the school hours. Alternatively, make the event in such a way, that it would accommodate all the alumni’s children and spouses as well.
  1. Be creative about the program choices:
Be creative, and bring in some variety to plan out the alumni event. Line up such programs that would target all age groups, and would interest every alumnus. Try finding out different styles of events, and also find out the types of programs and activities that interest and engage the audience the most. You could keep a luncheon for everyone. Organize some games or some musical performances.
  1. Make use of social media:
In today’s date, social media makes everything easy and is the biggest factor to keep everyone in touch, and which keeps the network strong. Make use of Facebook event planner. This could notify the alumni in masses. Alternatively, create a Whatsapp group, which would make it convenient for everyone to know what is going on. You could also shoot up everyone with emails, and follow up with them from time to time, to know who all are attending, and who all are yet to give confirmation.
These five things must be taken care of, when planning an alumni meet-up, for a successful event and higher attendance.

Monday 17 September 2018

Things to Take Care of While Planning a Marathon


Planning a marathon could be an enjoyable and rewarding experience for many people. It is truly a different experience altogether. However, it is not just the way it seems to be. A lot of effort and planning goes into making a marathon event successful and highly enjoyable for all the participants. Your runners might not know the work involved and efforts that you need to take, to make this event a successful one. Therefore, there are some tips, which could help you change the game of your marathon planning. If you are planning a marathon for the first time, then these steps will guide you, and will bring a shift in the level of your marathon! Let's go running with these tips.
Everything has become digital today. The world relies on technology, and relies on technology, and expects the technology to the most of the work. Instead of handing out registration forms, create an online registration form. This will make the task easier for you as a planner, and also for the participants as a runner. This online registration planning and the process does not only make everything easy, but it also increases the engagement and the rate of participation. Choose your online registration forms wisely. You could make use of Google forms. ‘Google forms' is a very functional and an easy form to fill out. You can mail out these forms, or you can even share them on Whatsapp. The easier it is to share the registration forms on social media platforms, the more visibility your marathon will get. Alternatively, else, when you are picking out a different online registration form provider, choose a design that has a simple check out process. The design should be such that the runners do not have to create an account of their own, and they can simply fill out the form and check out.
2.   Choose a good running location
Your running location should be something which is very easily accessible and within everyone's reach. You should organize it in such a location, where runners get some really good space to run, and the terrain is smooth and does not has any puddles or potholes. Depending on the size of your race, you must also see how many food stalls and water stalls can be accommodated nearby or along the race track. This is very important, as the runners will need hydration and they will also need to feed themselves in small intervals. Therefore, you need to look out for spaces to accommodate these stalls. Also, take prior permission for organizing the marathon on the chosen location. Events like these require prior permission; therefore keep in mind to ask for it, to avoid any last moment hassles.
3.   Choosing a good race course
Choosing a good race course is a very important aspect. Your race course should give a satisfying experience to your runners. Moreover, the race course plays a major role in giving such a unique experience to your runners. Therefore, the terrain determines a good race course. You must look after the path, where there are fine downhill, and if your marathon is a challenging one, then you could look for paths that have some gentle uphill too. Runners generally prefer a route that is flat or has a gentle downhill. Therefore, if you want more and more people to participant in your marathon, then you must go with what the majority would like to have. You must avoid keeping uphill and stick to flat and downhill routes. If you want to cut down on expenses, then you can avoid having long single way routes. As they also require transportation facilities and charges for the runners. Therefore you could set an out-and-back or a loop race course.
You could organize a run for fun, or a run for a charitable cause. Both of them partly have the same kind of effect and influence on the people. Run for fun has become famous in the recent time. Recently people have been giving much importance to health, and they find such once in awhile activities thrilling and extremely fun. Such marathons have become trending, and therefore you could expect participation in masses.
In the same way, run for charity also attracts people a lot. Run for a cause, makes people join the marathon, who would not have otherwise considered joining it. Also, if you decide on setting up a certain theme, then you must also keep in mind the expenses that come along with it. If you want to involve a charity, then you must approach many charities well in advance, as they can potentially help you in volunteering and promoting your event as well.
5.   Advertise your race wisely
The advertisement is a sector, which can boost up any organization, event or business. It is a very powerful area, and you could make some good use of it. Today social media has a big reach on the masses, and it increases your visibility in the crowd. Therefore, you could make good use of social media to advertise and promote your marathon. You could make banners of your marathon and stick them on the hoardings nearby the chosen marathon location. You could also make pamphlets and hand them out to a newspaper provider. Make sure to advertise your race on Instagram and Facebook as they have a global outreach.


Friday 7 September 2018

Event Management Companies to Get You the Best

Event management takes a business meeting far beyond just the business. Even just not the business but every event that you want to host. In the last decade, there is a lot of growth seen in the event management companies. Event management companies provide you with the benefits like the smooth execution of the event, saving of the time and money, implementation of the creative ideas, increased satisfaction of the customers, execution from end to end, expert planning, post-event analysis, development of the business profiles and much more. Event management provides you with much more than just the successful organization of the event. So here is the list of top companies in Gurgaon, Noida, Delhi, and NCR that would provide you with the best event management services.
Wizcraft’s head office is located at Mumbai, but the company’s Delhi office reach is no less. Wizcraft has hosted some brands’ event with successful completion. Wizcraft’s main focus stays on the communication and entertainment. Company’s designers act in a way that the brand’s motive communicates with the people. Surely it would kick up the brand’s business to the customers. With a good no. of global clients and sound experience in handling them, Wizcraft knows exactly how to merge the technology with the infrastructure.
Fountainhead MKTG is located in Delhi and provides with the best of PR, In stadia advertising, Rural marketing, in-film branding, intellectual properties, MICE, activation and other event planning and management services. The basic idea of the Fountainhead is to provide the brand with the cut through the clutter with the help of their blend of brilliant technology and art.
Located in Gurgaon, the company has created its landmarks over organizing the live events in India. DNA is an international event management company based in India. The company knows how to combine the rush of the event into the logical and business efficiency to benefit the corporate partners. The excellence of the DNA relies on the three pillars as Innovation, Excellence, and Enterprise.
Servicing the entertainment industry over the years, Percept has organized some great events in this field. The company provides some innovative, 360 degree, exclusive services, and the products. With these exceptional and innovative services and products, Percept entertainment adds up the spice to the event. Servicing for over 20 years Percept Entertainment has organized some of the most memorable events in the country.
IMG is not just a company but an art of event management. With a long history of organizing the events and servicing the entertainment, the company believes in providing the best service to the partners corporate by taking care of the customers. The company’s intelligent designers know that how to make best out of the technology and the creativity. This blend not only gives birth to a flawless event but also leaves a deep impression on the viewer’s mind.
Located in Gurgaon, the company strongly reflects its ideas in its work. The company directly connects to the heart of the clients while organizing the events. With over years of passion and designing in the heart of the company, it provides unique experiences to its clients.
Cineyug has a broad spectrum to cover in the Delhi region. The entertainment company covers all types of the events like Weddings, Live TV shows, Production of the Television software, Networking events, Brand Management, Award Functions, Arena events, live concerts, and commercial movie production. With this much broad category in the event organizing, Cineyug stands away from the other event management companies. One of the company’s major strength is the management and organizing the live events. Not just this, the company has hosted and managed the events with over 2 million live audiences along with the 1 billion television views worldwide.
The company has various centers located in the country with one present in Delhi. Cox & Kings excel in the art of event organizing and management. The company event organizing results in the satisfaction of the attendees and completion of the goal of the company. The company organizes the Product launches, seminars, meets, business, conferences and lot more. From the logo designing to reviews and reports everything is perfectly done.
Located in Noida, the company just not manages the events but delivers sheer performance and excellence in it. With excellence in organizing events like concerts, formal parties, ceremonies, conferences, and festivals, the company has been providing the service for 5 years. Not just this the company has a deep strategy in selecting the venue location, handling the permission issues, taking the perfect event decisions, cost management and handling the manpower issues. The company has taken the brand promotions, exhibitions, and the event management to a whole new level.

Monday 20 August 2018

Tips for Planning Best Corporate Event

Planning an event is an exercise which we all have performed at some point in time in our life. For every successful task or failure, there is set management behind it. Every task which involves supervision is an event going on in time. It is considered as a very hectic job as it involves simultaneous working of the various tasks which further divides themselves into subtasks and every task has its own deadline and its own different way to get that job done. The person responsible for the supervision and management is the becomes the most vulnerable person of all. From the youngest to the eldest, every person finds the manager guilty for any sort of mismanagement. When it comes to a low-level management, the elders participate in the event management as they are the most experienced and the most known people amongst all. There no one can question their credibility in spite of any mismanagement but, if it comes to professional level management, then it is always a big concern as the authority’s reputation comes into the projection. Nowadays, these event planning has made its way into a privately held businesses. Multi-national companies have been established under the same business and of all these areas; this business has got its blow in the Delhi NCR region extremely. Companies have made up a few unions as corporate event planning company in Delhi, Noida, Gurgaon, etc. Various business summits, government conferences, media conclaves, etc. are the key zone for corporate event planning. How to have a well-planned event? For an event planner, it is a matter of concern that everything should go as per the precise requirement. The planner is the person who plays the game from the backend. The managers, coordinators, subordinates, supervisors, etc. are the designation under which the whole planning is done. The people who have been hired, the skilled labor, the decorator, the delegate’s management, etc are all subtasks which a manager performs and manages but does not comes into limelight. It is bitter to accept that ‘The skills get the applause and the manager gets the payment. ‘The only thing which matters is to ‘Get the Job done,’ either by hook or by crook. This responsibility has never been easy and would never be. But, with a few things in mind, it could be made manageable as:
Definite Objective:
Before starting with event planning, you need to be clear with the objective of the event. With a clear objective, you will get a clear picture of the roadmap which you need to follow. Be clear with the facts like ‘Who all will be attending the event?’, ‘What the event is all about and what is its theme?’, ‘When will the event be held?’, ‘Is there any pre-events before the main event?’, ‘what is the purpose of having this event?’ etc. The answers to this question will let you make some good decisions and eventually a great event planning.
Plan the budget:
Keeping the event under budget gives a positive recognition to the event planner. But, to make things go under budget, you need to know the budget and that too the exact price. Every year the cost for the same job varies a bit and an older estimate will land into debts and will set a bad impression too. Thus good planning needs best estimations.
Make a checklist:
Verbal management is never a suited option for success. An event involves so many tasks that you cannot recall. Accounting for every single and simple task is the best choice to get the resources on time and allow the workflow haste-free.
Communicate well:
An event planner should be the best communicator amongst his/her team. Clear, crisp and professional communication lets you achieve your goals under the deadline without any quarrels. The more you communicate, the smoother the management works.
You are a human, not a machine. You ought to use those brain cells to prove that you belong to humans. Working like a machine and get your job done under instructions does not make you stand out. Under unforeseen situations, a backup plan is a shed which shields you from the rainfall of abuses and makes you shine out loud. With the rise of technology and digitization, every small-scale business has gone digital. With valuable investments and smart advertisements, privately held corporate planning companies have established itself worldwide. Various companies rather than just being a corporate event planning company in Delhi, Noida, Gurgaon, etc. , they have made its reach across the nation with a varied set of customer base and satisfactory services. From a well-defined solution of a problem to a wise career option, this job has got its recognition in the society as a very respectable profession and as a finance boater too.

Sunday 12 August 2018

Best themes for Corporate Events


The Corporate world is a powerful world filled with money and planning. Every move is planned way before the execution. One decision affects every individual of that company. Then why not the same planning and efforts for events? Corporate is a hectic world, and every employee has to work long hours to achieve the goals set by the company. So after hard work, even the reward should be equally appealing. Events are a great way for a company to show their employees their gratitude or to show their partners and clients their gratitude. So why should these events be boring? So here are some great theme ideas for the next corporate event.
The Corporate world is pretty much confined to buildings for their operations. Even if they get out, it is to go to another building for a meeting. So for a much desired even let us go outside. Plan the event in an open-air resort that is surrounded by nature. Let everybody come in relaxed casuals and not uptight suits. You can also plan it on a beach. Waves are crashing, and everyone is playing volleyball. People are having fun on jet skis and enjoying the warm sun on their bodies. This will completely take away the stress and will refresh the brain. The party can be themed as be your true self. Let people get creative and think of new dresses to come in.
Party 007 Style:
James Bond’s style is regarded as the classiest of styles. So why not have a classy James Bond-themed party? This party could be for clients or partners for whom you cannot organize a casual party. But you don’t want to throw a formal party. So how about a high-class party? Everyone will come dressed as his or her favorite James Bond. Over here men can show off their style and cars and women can show off their dresses and kill with their looks. Here the party can happen, and even business can take place.
Happily Ever After:
No matter how old we get, we all have had our own favorite Fairytale. Someone likes Cinderella whereas someone admires Beauty and Beast. So how about giving everyone a chance to bring out their childhood fantasy. Let the ladies come in ball gowns and gents in prince costumes. This will not only bring out the fun but also keep it classy. The folklores are classics that are being read from generations after generations. So no one is too old to live their favorite story.
People often forget that corporate people are also normal people. They also have fantasies and desires that get lost in the midst of workload and pressure to cope up with life. When they are working so hard the company should realize their efforts. They should give them an opportunity to let themselves go and enjoy. Become stress-free and enjoy the moment. These corporate events do not have to be just about profit and loss. They can be about the people being themselves too.

Monday 23 July 2018

Best Event Company in Gurgaon, Delhi, Noida


Organizing an event in Delhi may not be a walk in a park. If you are willing to hold one, you got two choices. Either you can do it yourself or hire an event management company in Delhi NCR for the job. However, before you choose, you should be aware of the fact that the process is complicated and demands to consume a lot of resources and time. A better option might be to hire a brand promotion company and let them do the job for you. Apart from saving you a lot of time, they can help make the event more attractive and organized, and hence successful.

But, in this ocean of big event management companies in Delhi, how will you find the pearl company for your event?  A lot many companies will offer their services, but how will you choose the best one? The following list may help you search your needle in the haystack.

Know your needs: Make a list of your requirements and communicate with the company regarding that. Give them the details of your requirements and make sure the company is efficient in providing you with everything you need without any compromises.

Does a background check of the company: Know about the company and its experience in the event management field? Go for well-established big event management companies in Delhi and remember to check their legal papers and the location of their offices.
Check the company’s experience:  Ask for video presentations and past reference of the events organized by the company. Know about the quality and affordability of the organized events.

Understanding the budget flexibility: Prepare a budget beforehand. Know your needs and get a detailed summary of bills while communicating what you need to your event manager.

Ensure quality equipment:  Events require equipment for their fulfillment, and the brand promotion companies in Delhi can provide them to you. Do a quality check to avoid any unusual circumstances.
Do not go to a company just because it has a lot to offer. Sometimes, you might not even need all of it. Go according to what best suits your needs and only what is important.

Given below is a list of event management companies in Delhi NCR that you can choose for handling your events.
Armaans Event (P) LTD:
ALLURE EVENTS & WEDDINGS PVT. LTD
Cox and Kings Ltd.
Creative Inc.
E Factor

Acclaimed as big brand promotion companies in Delhi, they have 10 plus years of experience in the field of event management. They provide a large variety of entertainment based services to make your event successful. Well established, these companies are supported by highly qualified and experienced staffs. Providing end solutions to all the occasions, these brand promotion companies are not heavy on your pockets. Offering the best quality team and equipment for events like them parties, birthday parties, fashion shows, stage shows, corporate events and wedding occasions, these companies can be relied on.



Wednesday 18 July 2018

How to organize a college fest in a better way?

If you are part of the team for your college festival, you often find yourself in a position where you are asking yourself questions like ‘Why I am even doing this shit?’ or ‘In what ways can this actually benefit me?’ or ‘Is this going to help me acquire some skills or get a job?’
The answers to these questions are not so simple. If done right, working in a college festival can act as a huge learning experience, not just for your professional career, but for your life. But looking at the data, not many people seem to have done it right. In fact, a majority of people who work for their college festival seem to do it for the primary purpose of ‘social bonding’. Now, there is absolutely no harm in that. But if that is the foremost reason for you being a part of the team, do not expect to get anything out of the experience apart from new friends and a bunch of parties.
The way I see it, organizing a college festival is the closest thing to your professional career while you are still in college, also giving you a tremendous amount of freedom on what roles do you want to pick. I was a part of the team for Alcheringa, the cultural festival of IIT Guwahati and had a terrific time during the learning phase. I tried to put my hand into as many teams and things as I could to make the most of the opportunity, and it has taught me more than anything else while I was in college. Here is my take on the best practices that can be followed to make your festival a massive success.
But, why do we even organize the festival?
Before we start talking about the ‘how’, it’s important to understand the ‘why’. If you think of it, there are just 2 kinds of people for whom the festival is being organized –
A. Team– Yes, the biggest reason for organizing a festival is ‘you’. The primary purpose of any college festival is to give their own students an exposure to the outside world and help you learn a wide variety of skills while you are still in college. No matter what artists or footfall you get, if you fail at providing a kickass learning experience to your own team, you have already failed. Make sure you push your team beyond their limits, amidst all the rush and drama.
B. People– A much smaller reason for organizing the festival is your audience. Your footfall. Your followers. Your participants. Making sure that they get a top-notch experience during your festival should be the second most important thing after the team. Customer satisfaction and happiness are what drives any organization in the long run. Every single person that walks out of your fest should be telling every single friend of theirs as to how awesome their experience and your management were.
1.     Make things a bit formal— one thing unique about college festivals is that there is a fresh team every year. It can either take the festival to new heights or completely fuck it up. It is hence important to make things more process-dependent than people-dependent. Amidst all the worst things, you need to make sure that you are constantly making long-term processes for everything so that the important things always get the attention they deserve. For example, (informally) telling one of your juniors to think about some social initiative for the festival might not work as efficiently as forming a dedicated team/group for social initiatives. Similarly, defining monthly targets, writing down your organizations’ values, making cheat-sheets for different things, having some office hours per month and organizing scheduled meetings with a meaningful agenda can all go a long way in giving a direction to your team’s hard work. A senior once told me, ‘If there existed a parallel world where the same team would be conducting the festival for 10 years straight, we would be witnessing a way better festival right now.’ Making things formal and documenting stuff is the only way you can decrease this knowledge gap, and make things easier for future teams. Try to keep the organization as transparent as you can, to build a great team culture. More importantly, learn from the mistakes of your previous teams — you won’t have enough time to make them all yourself.
2.     Think from Zero— one of the most difficult things for any team to do is to refrain from blindly following the previous teams’ work and thinking from scratch. Organizing another boring festival that is only marginally different from your previous edition is of no use. You have to be bold enough to try new things and discard the previous unsuccessful ones. I have personally witnessed so many good ideas/events not being implemented only and only because they are new and the team (thinks that) they don’t have the bandwidth for it since most of their time is sucked in focusing on multiple bad ideas/events being blindly followed year after year. Have a review meeting at the end of every festival, where you analyze the success and failures, and accordingly scrap a few things, restructure the team and define fresh goals. Stop taking things too seriously. You have to unlock new and amazing events and initiatives, and set an example for every other college festival team in the country. Quality beats quantity, any day. Try to avoid getting into the trap of — more events, more participants, ‘more’ of everything. If you’re focusing on ‘quality’, you’ll be able to scale more efficiently with time, without compromising on customer experience. Get the small things right. And the only way to get small things right is to plan more. There’s nothing heroic in doing everything at the last minute.
3.     Make room for your ‘round pegs’ — there are always these ‘few’ people on your team who like to put an extra effort and do amazing things. They are ones who not just complain, but also ‘change’ things. They try to make sure that every small thing is implemented in the best way possible. Often, this 10 % of the people are the ones who make happen 90% of the festival. And hence, a big performance metric for any festival should be — how many roadblocks can you remove for these round pegs so that they can do outstanding things. Most people learn it the hard way, but the culture and productivity (and not ‘size’) of your team play a huge role in governing your success. Try to keep the team as small and amazing as possible, since those ‘extra’ people bring more damage than you think and can bring down your entire team culture. Form a separate ‘coordinators’ team in the last month of the festival for all the extra burden that you think you’re going to have, rather than making these people a part of your main team. ‘Idealism is the starting point to greatness.’
4.    Don’t fuck with your inter-team coordination — there’s no point talking about what an amazing job your team did if the overall festival was a failure. If you are the guy who is making a registration portal/app, why not talk to the marketing guy and put a few sponsor logos/coupons/games on it? Or why not talk to the PR guy, and put in a system where they can send updates/mailers to the participants? Similarly, if you are the guy who is responsible for events, why not talk to the marketing team about the possibility of sponsor specific events? Try to avoid these ‘gaps’ between multiple teams, so that you can do things better, and make everybody win. So basically, whenever you are doing something for the festival, ask yourself the question — how can other teams benefit the most from this? Another hack is to form small alliances between teams for specific things so that they can work with each other more closely. For example, you can have a dedicated ‘customer experience’ team that comprises one each of a PR, events, design & marketing guy so that they can draw out the entire customer journey during the festival, and work towards making it better. Same goes for having an ‘artist happiness’ team or a ‘social initiative’ team.
5.     Use your resources wisely — it’s often easier to get ‘resources’ from sponsors than get hard cash, but that requires thinking from your side. Try to be more and more innovative, when it comes to spending your resources. Always keep in mind that money is not the only resource that you are playing with. If you are getting a known Bollywood singer for your pro-niter, why not organize a competition where the winner gets to meet him on stage? Or another online competition where the winner gets signed festival-merchandise from him? A lot of times, we underestimate these ‘indirect incentives’ that we can give to our audiences and participants and keep complaining about the shortage of cash that we have. For example, having a partnership with a cultural institute to give internships to your winners might be much more valuable to them than some petty cash. Or how about getting your ‘famous’ title sponsor to post about the winner of your flagship competition on Facebook so that they can get some recognition among those laces of social media followers and grow as an artist? But wait. Do you remember the first point in this article about ‘making processes’? So why not make a dedicated team for ‘Incentive Management’ that is responsible for coming up (and implementing) all these ideas?
6.    Learn More, Teach More — Most important of all — amidst all the chaos, all the noise, do not forget to grow not just yours, but your team’s skills. Have dedicated ‘teaching’ sessions in place so that people who are good at something can share their secrets with more people. That one guy who writes kickass mails can help 50 more people write better emails. That one guy who is a great negotiator can let others know how he does it so that they can close more deals. That one guy who always comes with new innovative ideas can motivate a full room of people to come with more. Your team is the reason that you are working on this festival, and everybody should be provided a platform to learn diverse skills that they can benefit from. Every person has a different reason for joining the team, and if you are one of the heads — make sure that you know this ‘reason’ for every member that you include in your team so that you can make sure they are able to grow in that direction. Another great way to increase knowledge is to talk to more and more alumni and professionals outside college so that they can tell you better about what all things the team could learn in order to benefit more in the future.
7.     Under Promise, Over Deliver — Last but not the least, this is the underlying rule for customer happiness in any organization. Apply this to your participants, your team and your audience. Whenever you promise them something, try to give them a little bit more. The prize for winning the fashion event might be only a few thousand bucks, but if you can ask the judge to upload a selfie with the winner, it might help the winner get a few shows somewhere. The sponsor might have asked only for his banners to be put on the stage, but if you can have a short reference to them in the funny viral video that you are making, they might get happier. The audience coming from a different city might have only asked for accommodation, but why not give them a one-page brochure about the places that they can visit on your campus or city? When you thoroughly screw up, why not send across a hand-written sorry card to your participant, with the fest and sponsor logo at the back? Or better than all — Remember the first point? Why not make a small ‘customer happiness’ team from within your team that can come up with, and implement these ideas in the festival?